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Scaling a Laravel application effectively requires strategic planning and execution. First, optimize your database queries to improve performance; use tools like Laravel Telescope for monitoring. Second, implement caching mechanisms to reduce load times and enhance user experience. Third, consider using queues for time-consuming tasks to keep your application responsive. Fourth, ensure your application is deployed on a robust infrastructure that can handle increased traffic. Lastly, continuously monitor performance metrics to identify bottlenecks early. By following these tips, you can ensure your Laravel application scales efficiently while supporting business growth.